Management Team
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Gene Pierson
CEO & Founder | Indigenous Australia | Lifestyle Entertainment
Indigenous Australia was started by music entrepreneur Gene Pierson back in 1999. Gene decided to combine his experience in the music industry, with his growing interest in the tourism industry that was starting to develop around the time of the Sydney Olympics. The business case was simple: there would be millions of tourists coming and going each year. They all buy souvenirs – things that are inexpensive, physically compact, clearly identifiable with a place, and easy to buy at the last minute.
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Colin Seeger
Corporate Affairs | Indigenous Australia | Lifestyle Entertainment
Colin graduated in law from Monash University and has been actively involved in the music and media industry for the last 25 years. He was Corporate Counsel and head of Legal and Business for Polygram Australia (now Universal Music) overseeing the Group’s legal work for the recording, home video and publishing divisions, as well as managing the catalogues of local and international copyrights, trademarks and related deal negotiations with licensors, and other media groups such as TV and radio networks.
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Sue Itzstein
General Manager | Indigenous Australia | Lifestyle Entertainment
Manager of Indigenous Australia Pty Lts and based in Sydney, Sue has worked a diligent few decades in the music industry, and her experience in working behind-the-scenes has been invaluable for the company. Instrumental in managing important releases such as 2004’s “A Musical Tribute To Diana”, Sue’s administrative prowess has proven invaluable in her role of general manager.